It seems all major MMO developers are jumping on the unified launcher bandwagon. Sony Online Entertainment (SoE) has had a few different launchers of this kind over the years – the LaunchPad for instance. The studios tell us this gives us a one stop-shop-style access platform to access all their games.
Since I hop around from game to game over time my hard drive is already cluttered with games, now it seems I’m being pushed to have these platforms as well. It seems like an unnecessary complication to me. I do not have particular brand loyalty to any given studio and am not in the habit of trying a new game just because it’s done by studio X (I’ve never been that tempted to step backwards from EQ2 to EQ1 for instance).
Trion have introduce their new platform Glyph recently. But I’m not playing any of their games now so I can at least skip that. Perfect World also launched the Arc platform a while ago for their games. I only play Neverwinter but feel almost compelled into downloading the software, certainly the old website is almost unusable as it redirects to the new community pages on Arc – which breaks every old link to the Neverwinter site by the way! Even Blizzard have joined in now with the new Battle.net desktop app launcher, uniting your icons for Diablo 3, WoW and Hearthstone in one easy double-click.
So does anyone actually like these programs or are they just an attempt by devs at cross-marketing to players of one game for their other offerings?